Gear Up For Summer with the Salvador’s Summer Program!

Now is the time to start preparing for the Summer selling season, and what better way than to participate in the 2014 Salvador’s Summer Program!

This program strategically allows us to promote Salvador’s off-premise during its seasonal peak by elevating the brand and building brand equity at point of purchase. It also will generate awareness of our Top Shelf offering and incent consumers to trade up.

See key info below and view more details via the program PPT. Also below is the order form for off-premise items.

Salvador’s 2014 Program PPT
Salvadors Summer VAP Allocation Form

Promotional Tactics

• VAP featuring 50ml of Salvador’s Top Shelf
• Retail POS designed to highlight the brand, making it appropriate year-round

Key Dates

• Order Window: January 28^th – February 4^th
• Delivery Date for items: April 1^st – April 8^th
• Targeted Display dates: May 1^st – August 31^st

***Please contact Laura Bogart with any comments or questions.