LUXCO NEWS

Check out what we are up to! Find news, promotions, and other information pertaining to our diverse lineup of innovative brands as well as newsworthy headlines about our company and culture.

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September 16, 2019

El Mayor Tequila Introduces New Variant, El Mayor Cristalino

(ST. LOUIS) September 16, 2019 – El Mayor® Tequila has launched El Mayor Cristalino, a brilliantly crystal clear añejo tequila and the newest variant to the award-winning family of products. El Mayor Cristalino is an ultra-premium handcrafted tequila artfully blended from the finest añejo tequila, selected for its well-balanced oak flavors. “To achieve the crystal
April 22, 2019

Rebel Yell® Launches New Look for Brand Lineup

Bourbon brand releases packaging enhancements and new variant BARDSTOWN, KY (April 22, 2019) – Rebel Yell Kentucky Straight Bourbon has a new look for its brand lineup. The updated packaging reinforces the brand’s rebellious spirit and elevates the brand’s look, bridging the gap between its proud heritage and modern tastes. The new bottle features an
March 18, 2019

Blood Oath Pact No. 5 Launches This Spring

Fifth expression in ultra-premium series is finished in Caribbean rum casks (St. Louis) March 18, 2019 – Blood Oath Pact No. 5 – the fifth installment of the acclaimed Blood Oath ultra-premium bourbon series – launches in April. The Blood Oath series, the creation of Lux Row Distillers’ Head Distiller and Master Blender John Rempe,
September 24, 2018

Luxco Introduces Old Ezra Barrel Strength Kentucky Straight Bourbon

September 24, 2018 (St. Louis) — Luxco introduces Old Ezra Barrel Strength Kentucky Straight Bourbon Whiskey this fall. Aged a full seven years for a more robust flavor, this bourbon is bottled at barrel strength of 117 proof. This allows the bourbon to develop bold, intense flavors with the perfect balance of oak, caramel, cinnamon
September 12, 2018

Yellowstone® Limited Edition Kentucky Straight Bourbon 2018 Launches this Month

(Lebanon, KY.) September 12, 2018 – Limestone Branch Distillery introduces the 2018 variety of Yellowstone® Limited Edition Kentucky Straight Bourbon, the third and final barrel finishing experiment by Limestone Branch Distillery, set to hit the market in October. This year’s final limited edition combines hand-selected, Kentucky Straight bourbons, ranging from four to 12 years in
August 14, 2018

El Mayor Tequila Introduces New Limited Release Editions

(ST. LOUIS) August 14, 2018 – El Mayor® Tequila has launched two new limited release editions – El Mayor Cask Finish Limited Release and El Mayor Single Estate Blanco Limited Release. The El Mayor Cask Finish Limited Release is an imaginative reposado tequila, distilled from estate-grown Blue Weber agave and aged for nine months in
August 7, 2018

Luxco Brands Win Top Honors at 2018 SIP Awards

August 7, 2018 (St. Louis) — The Luxco brand portfolio earned 24 awards at the 10th annual Spirits International Prestige (SIP) Awards competition held May 19th, 2018, in Newport Beach, California. The brands honored include: El Mayor, Exotico and Juarez Tequila; Salvador’s Margarita; Pearl Vodka; Everclear Grain Alcohol; Minor Case Rye Whiskey; and Yellowstone Select,
March 12, 2018

Blood Oath Series Continues With Release of Pact No. 4

Fourth expression in ultra-premium series debuts with commemorative packaging (St. Louis) March 12, 2018 – The fourth installment of the acclaimed Blood Oath ultra-premium bourbon series – Pact No. 4 – has launched this month. Blood Oath combines rare, top-notch bourbons, blended and bottled by hand for a distinctively exclusive and unimagined Kentucky straight bourbon
February 26, 2018

2018 Rebel Yell® Bourbon Single Barrel Now Available

Highly acclaimed and aged 10 years, 2018 allocation offered in limited quantity (ST. LOUIS, MO) February 26, 2018—Rebel Yell® Kentucky Straight Bourbon Whiskey has released its 2018 allocation of the award-winning Rebel Yell Single Barrel. At 100 proof, the original time-honored Rebel Yell recipe is meticulously aged in charred oak barrels for 10 years, building
October 12, 2017

Yellowstone® Limited Edition Kentucky Straight Bourbon 2017 Launching in October

(Lebanon, KY) October 12, 2017 – Limestone Branch Distillery introduces the 2017 version of Yellowstone® Limited Edition Kentucky Straight Bourbon, finished in charred wine casks, set to hit the market in October. This year’s limited edition combines hand-selected, seven and 12-year Kentucky Straight bourbons, with a special addition of Limestone Branch Distillery’s first available, 4-year
March 6, 2017

Blood Oath Pact No. 3 Released

Ultra-premium bourbon series introduces its third expression (St. Louis) March 6, 2017 – St. Louis-based Luxco has launched Blood Oath Pact No. 3 – the third chapter in the limited release, ultra-premium bourbon series, Blood Oath. Blood Oath combines rare, top-notch bourbons, blended and bottled by hand for a distinctively exclusive and unimagined Kentucky straight
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