Last quarter I discussed Marketing’s core responsibility of brand plan development. In follow up to that topic, what exactly is brand building and how do we develop brands in today’s digital world? The other day, I left home to go to work and realized I needed gas – fast! My route to work goes past many gas stations
This summer, consumers who enjoy the taste of our Original 26 proof formula will get a little something extra with their purchase – a chance to taste Salvador’s Top Shelf Margarita!
Purple Passion is ready to turn back the clock and relive its glory days! Jump on the bandwagon and help support this fun initiative!
Lady Bligh is ready to break out this Summer by launching the unique playing card VAP program!
Need promo shirts in a hurry? Only $2.95! Visit ShopLuxco.com and Shop by Product to see the drop down PROMO T-SHIRTS.
This Summer, Pearl Vodka is taking it up a notch by offering “A Rare Escape” for two lucky Pearl drinkers to Bora Bora’s Exclusive Pearl Beach!
Just in time for St. Pat’s day, you can purchase a case of 72 St. Brendan’s Shot Glasses for $74.95 on ShopLuxco.com. Place your order by Monday, Feb. 17th for delivery by Monday, March 10th.
Introducing the re-launch of the original formula of Purple Passion! This revival will take the place of the current formula and packaging, and includes an improved, carbonated taste, enhanced packaging, and focused support to help you sell-in this new SKU.
Now is the time to start preparing for the Summer selling season, and what better way than to participate in the 2014 Salvador’s Summer Program!
This year, Luxco Marketing is offering a program to help you sell-in more cases and increase off-premise placement. Program items include; fun branded items targeted for on-premise distribution and impactful case cards and shelf talkers for off-premise.
The 2014 Spring/Summer rebates are now available for ordering on the new www.ShopLuxco.com and allocated to each DM accordingly. You can access these via the “Shop By Product” link in the top navigation, and must be logged in to view.
There is something about Luxco that tends to bring good people back time and time again, and Jessie Haupt is no exception! Read this profile to read more!
