The El Mayor® Tequila brand portfolio has a new, contemporary look. The improved packing and image reinforces the brand’s passionate pedigree and elevates the bottle to match the superior product inside. The new bottle features embossed detail around the neck and base, in addition to a completely redesigned front and back label. To complete the
Just in time for spring and summer, Vita Frute® Vodka Soda – a new addition to the Luxco® ready-to-drink portfolio – is launching with unique and refreshing flavors. Consumers have shown their enthusiasm for refreshing, convenient cocktails and, starting in April, they will be able to enjoy Vita Frute Vodka Sodas in four delicious flavors.
Rick Przebieda, Luxco® Control States, NABCA and Governmental Affairs Liaison, received the prestigious Paul A. Lux Award in 2019. “It’s hard to believe 13 years ago I walked into this building for the first time,” Rick said as he accepted the award – a glass martini shaker engraved with his name – from Donn Lux
To stay current with our competitors, Luxco® refreshed three brands: Hawkeye®, Korski® and Canada House®. The new, clean and modern packaging will flow into markets nationwide, once we have moved through current inventory, throughout 2020. We are excited to increase brand awareness and ignite new distribution for these brands by giving them an update that
It is with heavy hearts that we mourn the loss of Jane Mann, 61, a beloved member of Luxco® Cleveland for 25 years. Jane joined the Luxco team – then known as Paramount – on May 16, 1994, and over the years served the company as order entry clerk, billing department manager, customer service specialist,
Nicole Doeschot has been a Senior Accountant at Luxco® since May of 2017, ensuring things are running smoothly in the accounting department. Depending on the day, she may be running audits, looking at insurance renewals, cost updates and running general reports to analyze accounting data. “I am generally responsible for making sure everything is running
Matthew joined the Lux Row Distillers™ team in December of 2017 as Maintenance Supervisor and since then has played an instrumental part in the distillery operations team. On a daily basis, Matthew works to ensure the distillery equipment operates efficiently in order to minimize downtime. In addition, he also works diligently on any ongoing improvement
Thursday, March 26, 2020 – Fund to provide immediate financial support to independently owned and operated restaurants and bars in South Florida impacted by the COVID-19 pandemic – MIAMI BEACH, Fla.–(BUSINESS WIRE)– The Food Network & Cooking Channel South Beach Wine & Food Festival presented by Capital One (SOBEWFF®) has launched the SOBEWFF® & FIU
Congratulations to both Tracie Becherer and Randy Watson on their respective thirty (30) year Luxco milestones. Their dedication to their jobs, their co-workers and their families is extraordinary! I have worked alongside both Tracie and Randy over many years and seen the fruits of their efforts first-hand. Tracie met her husband, Joe, while working at
WhiskyFest Luxco’s whiskey portfolio made quite the splash from coast to coast this fall! After a couple days of blitzing the Northern California market sharing our whiskey brands, the team hosted a “Meet the Makers” event where Global Brand Ambassador Philip Lux, Head Distiller Steve Beam, and Brand Ambassador Stephen Fante were able to educate
LBD Launches Bowling & Burch New World Gin You may know Steve Beam’s family name for their long history in the spirits industry. But Limestone Branch Distillery’s Head Distiller’s family lineage also includes pioneer farmers – the Bowling and Burch families – who have a long history in the agriculture business. Steve himself has a
